{"id":5626,"date":"2016-02-26T13:41:24","date_gmt":"2016-02-26T08:11:24","guid":{"rendered":"http:\/\/carmatec.com\/?p=5626"},"modified":"2022-09-28T10:31:07","modified_gmt":"2022-09-28T10:31:07","slug":"googles-panda-now-part-of-its-core-ranking-algorithm","status":"publish","type":"post","link":"https:\/\/stage.carmatec.com\/nl\/blog\/googles-panda-now-part-of-its-core-ranking-algorithm\/","title":{"rendered":"Google's Panda nu onderdeel van het kernalgoritme voor rangschikking"},"content":{"rendered":"<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">There was a huge buzz in the <a href=\"https:\/\/stage.carmatec.com\/nl\/zoekmachineoptimalisatie-diensten\/\" data-wplink-edit=\"true\">SEO<\/a> industry when webmasters noticed a significant drop in the website rankings. Everyone thought it was because of Google Penguin or Panda Update. However, later it became clear that <a href=\"https:\/\/www.google.com\">Google<\/a> has included Panda algorithm as a part of core Google algorithm<\/span><\/span><\/span><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Google Panda was previously a ranking filter with a task to focus on quality of the web pages.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"><b>Let&#8217;s first understand what Google\u2019s Core Algorithm is<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Andrey Lipattsev, a Search Quality Senior Strategist at Google, said in regard to what core means:<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\">\"<span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"><b>It is less about the functionality, which means it probably doesn\u2019t change that much over time,<\/b><\/span><\/span><\/span><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"> and it is more about how we perceive it, in the context of the algorithm. Do we still think this is an experimental thing, it is running for a while and we aren\u2019t sure how long it will last? Or is it like PageRank, it is part of it, it will always be there, at least in the foreseeable future and then probably call it in certain context part of the core algorithm.\u201d<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"><b>How it got confirmed that Google Panda is a part of Google&#8217;s Core Ranking Algorithm?<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Google confirmed the update to Jennifer Slegg over at The SEM Post.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\">\"<span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Panda is an algorithm that\u2019s applied to sites overall and has become one of our core ranking signals. It measures the quality of a site, which you can read more about in our guidelines. Panda allows Google to take quality into account and adjust ranking accordingly.\u201d<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">This tweet from Google&#8217;s Gary Illeys confirms that Panda is a part of the algorithm now. But this is yet to be updated.<\/span><\/span><\/span><\/p>\n<p><a href=\"https:\/\/stage.carmatec.com\/wp-content\/uploads\/2022\/09\/panda.png\" rel=\"attachment wp-att-5628\"><img decoding=\"async\" class=\"wp-image-5628 aligncenter\" src=\"https:\/\/stage.carmatec.com\/wp-content\/uploads\/2022\/09\/panda.png\" alt=\"panda\" width=\"309\" height=\"69\"><\/a><\/p>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"><b>How to recover from Google&#8217;s Panda?<\/b><\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Use Original Content: The world of internet is all about Content. Content has to be unique and original. Google doesn\u2019t like presenting stale content to its searchers.<\/span><\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Use Quality Content: Simply posting original content will won\u2019t work either. The content posted must provide some value to the user. This is Google\u2019s main aim. To give people what they are searching for.<\/span><\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Don\u2019t Over Advertise: Sites with extra advertisements and poor navigation were also hit with the Panda Release. Sites which only aim to show ads and provided poor user value were seriously impacted. Google simply aims to provide better user experience. <\/span><\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Use the Power of Social Media Signals: Social Media Signals are very powerful. The total number of tractions which we get on social media, also helps in establishing a good rank.<\/span><\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Encourage Commenting: More is the number of interactions on the page better it is. Comments signify that people are taking interest in the content and interacting with the author. This will also help in improving the ranking.<\/span><\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Edit the Old Content, Rather than Removing it: It&#8217;s not always a good idea to remove the old content. Sometimes the old low quality content can be edited and converted into high quality content. <\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\"><b>So Now what Will Happen to Panda?<\/b><\/span><\/span><\/span><\/p>\n<p><a name=\"_GoBack\"><\/a><span style=\"color: #404040;\"><span style=\"font-family: Calibri, serif;\"><span style=\"font-size: medium;\">Google has become more confident about the working of algorithm of Panda. From a ranking filter now it has become a part of the main algorithm. Main function of Panda is still the same to filter high quality content from the low quality ones. <\/span><\/span><\/span><\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Sla<\/span><\/p>\n<h3>&nbsp;<\/h3>","protected":false},"excerpt":{"rendered":"<p>There was a huge buzz in the SEO industry when webmasters noticed a significant drop in the website rankings. Everyone thought it was because of Google Penguin or Panda Update. However, later it became clear that Google has included Panda algorithm as a part of core Google algorithm. Google Panda was previously a ranking filter [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5630,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,11],"tags":[12,13,14,15,16,17],"class_list":["post-5626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-seo","tag-seo-agencies-bangalore","tag-seo-agency-bangalore","tag-seo-companies-bangalore","tag-seo-company-bangalore","tag-seo-service-company-bangalore","tag-seo-services-bangalore"],"_links":{"self":[{"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/posts\/5626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/comments?post=5626"}],"version-history":[{"count":3,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/posts\/5626\/revisions"}],"predecessor-version":[{"id":31414,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/posts\/5626\/revisions\/31414"}],"wp:attachment":[{"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/media?parent=5626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/categories?post=5626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.carmatec.com\/nl\/wp-json\/wp\/v2\/tags?post=5626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}